Peter Blake, veteran RA and distinguished painter, is justifiably famous for his record sleeve icon designed for Sgt Peppers Lonely Hearts Club Band. The famous cover certainly helped promote the music. The amazing thing is that EMI never coughed up any royalties just provided a very flat fee at the time. Memories cant be all that long in the grey-suited open plan EMI marketing headquarters, so the sudden rejection of his sleeve design for Robbie Williams new LP Swing When Youre Winning (painted from a photograph of the artists friend) by an EMI marketing genius has produced a temporary downswing for the phlegmatic pioneer of British Pop Art. But not for long. Although hes unlikely to make a gentlemans agreement with any more media companies in future.